AATOAA studio is Vincent Morisset and friends
3710 Saint-Laurent No 1 Montréal Québec Canada H2X2V4
vmorisset@aatoaaa.com
+1 514 497.9786


ARCADE FIRE PRESENTS SPRAWL2.COM
Dance activated film and traditional video.
Independent Video of the Year, Libera Awards from the American Association of Independant Music

dance

For a long time, I've been wanting to do an interactive project without any interface. Something really primitive and fun. A web experience free of clicks or buttons. Two years ago, Régine told me that they would probably be a dancy song on "The Suburbs" that could fit with the idea. It ended up being Sprawl II. What an amazing song!

The idea is to affect the pacing of the film with your movements. You are invited to dance in front of your webcam. There is no specific rules, no complicated "minority report" tricks. Just an invitation to move your arms or your butt on the music. The quicker you move, the faster the frames play. You slow down, the caracters in the video slow down. You freeze and the video starts to loop on the beat, creating a new choreography in the choreography. It is also possible to interact with your mouse, in case you don't have a camera or you want to switch from dancing to clicking. I also did a traditional video (see below) out of the same shoot that you can watch on tv or youtube. For the interactive version, Damian Taylor did a great remix of Sprawl II.

The Montréal team for the project was just incredible! Merci à tous!!
Thanks also to Régine and Win for their creative input during the whole process.

Director: Vincent Morisset, Producer: Jean-Luc Della Montagna, Art Director + Stylist: Renata Morales, Choreographer: Dana Gingras, Director of Photography: Christophe Collette, Editor: Stéphane Lafleur, Sprawl II Remix: Damian Taylor, Technology Director: Édouard Lanctôt-Benoit, Designer: Caroline Robert, Cast: Régine Chassagne, Karine Denault, Gabrielle Desgagnés, Noémie Dufour-Campeau, Mark Eden-Towle, Alan Lake, Milan Panet-Raymond, Esther Rousseau-Morin & Michael Watts, Interactive Production: AATOAA, Film Production: 1976, Post-Production: Post-Moderne, Music by Arcade Fire.

We hope that you'll like it! Don't be shy...
Webcam and broadband recommended.
www.sprawl2.com


BLA BLA, A FILM FOR COMPUTER BY VINCENT MORISSET
In this animated film meets picture book, you participate in the story. For more information on the project, click here. Developped by AATOAA and produced by the National Film Board of Canada. Thank you to Philippe Lambert (music, sound & voices), Édouard Lanctôt-Benoit (programming), Caroline Robert (visuals and animations) and Hugues Sweeney (producer at the NFB)! blabla.nfb.ca




Webby Awards - Netart Category
SXSW Interactive Awards Champion 2012 - Art Category
Communication Arts Interactive Annual 2012
Japan Media Arts Festival 2012 Excellent Prize - Art Category
Grafika 2012, Grand prix Site web culturel
Festival du nouveau cinéma 2011, Prix de l'innovation / Innovation Award
Boomerang Infopresse 2011, Grand prix Fou mais formidable
FWA Site of the day (August 24th 2011)
"Experimental masterpiece", Rob Ford, FWA founder
Creative Review Annual 2012

The web project was also adapted as an installation. It was presented at the Gaité Lyrique in Paris, the International Film Festival Rotterdam, Cinekid Medialab in Amsterdam, Museum of Art of the Seoul National University, Montréal Créative exhibition, the Japan Media Arts Festival 2012 and Mutek. Here is a video about the creative process and the experience in Paris:


INNI
The Sigur Rós definitive live experience directed by Vincent Morisset
More info on INNI and screening dates: http://sigur-ros.co.uk



INNI is Sigur Rós's second live film following 2007's hugely-celebrated “Heima”. Whereas that film positioned the enigmatic group in the context of their Icelandic homeland, providing geographical, social and historical perspectives on their otherworldly music, with uplifting results, “Inni” focusses purely on the band's performance, which is artfully and intimately captured by French-Canadian director Vincent Morisset (Arcade Fire's “Miroir Noir”). Interweaving archive material from the band's first ten years with the sometimes gossamer light, sometimes punishingly intense, concert footage, “Inni” is a persuasive account of one of the most celebrated and influential rock bands of recent years. “INNI is the intimate in the middle of a big stage. It's the abstraction of the gestures and the magnification of delightful details. It's a tribute to the unique energy of Sigur Rós. INNI leaves room to all the beautiful images that come to our minds when we listen to their music.” (Vincent Morisset)




PRESS:
“dreamlike haze of throbbing black and white... eccentric... shimmering... piquant... a burnished collision of the specific and the abstract...”

- Jeannette Catsoulis, New York Times

“haunting, emotion-drenched... soul-stirring fusion of joy and heartache... usher[s] the listener into a state of near-celestial rapture.”
- Justin Chang, Variety (gathered from two articles)

“something stunning... one of the most engrossing concert films in recent memory. . . ”
- Guy Dixon, The Globe and Mail

“German Expressionism on acid… some sort of lost artefact… straight out of [A] Midsummer Night’s Dream… succeeds fully.”
- Todd Brown, Twitchfilm

“The ghost-like, ethereal quality of the visuals mixed with the otherworldly sounds can captivate in their intensity as well as carry you to another plane of existence. Let the music wash over you, enjoy the religious experience on screen, and convert all your friends into lovers of uniquely original music.”
- Jared Mobarak, The Film Stage

CREDITS: A film on Sigur Rós directed by VINCENT MORISSET
with JÓN ÞOR BIRGISSON, ORRI PÁLL DÝRASON, GEORG HOLM, KJARTAN SVEINSSON
editing NICK FENTON & STÉPHANE LAFLEUR / sound BIRGIR JON BIRGISSON / director of photography ROB HARDY / cameras CHRISTOPHE COLLETTE, JOHN LONDONO, CATHERINE DERRY, SARAH ROLLASON, BEN UNWIN / 16mm special effects KARL LEMIEUX / animations RAOUL PAULET & OLIVIER GROULX / design CAROLINE ROBERT / artistic direction SARAH HOPPER / post production facilities POST MODERNE / post production supervision ALEXANDRE DOMINGUE & ANNE-MARIE BOUSQUET / color grading GUILLAUME PELLETIER & CHARLES BOILEAU / post production AATOAA / producer JOHN BEST & DEAN O'CONNOR / production SIGUR RÓS & BIG DIPPER PRODUCTIONS / live shoot producer WARP FILMS LAURA TUNSTALL & LIBBY DURDY / co-production KLIKK FILM, PARLOPHONE & XL RECORDINGS / world sales CINEMA PURGATORIO


ARCADE FIRE THE SUBURBS SYNCHRONISED ARTWORK, TRADITIONAL ARTWORK & MINIMALIST INTERACTIVE STUFF

The Synchronised Artwork developped for the album "The Suburbs" got selected in the Creative Review Annual 2011!! Congratulations to Arcade Fire for being nominated Client of the Year.


Last fall, when Arcade Fire was recording The Suburbs, Caroline Robert and I started to exchange with the band about visual ideas that could be developed. Win wanted that we create a version of the artwork that would be relevant in the digital world. Most of us now buy, share and listen to music through computer and portable devices. It seems absurd that it is still a single JPG that is attached to an album in 2010.

I thought about the relation we have with the vinyl cardboard cover or the paper booklet while listening to the songs. Flipping through the lyrics, looking at a band picture or a cool drawing related to a song while listening to it. With the mp3 player, we lost that. I wanted to find a way to get closer to that experience again.

I finally found a way to do something similar through the limitations of the actual formats. I call it SYNCHRONISED ARTWORK!


The idea is simple... Tightly sync a serie of images with specific moments in a song using the m4a format. Like some podcasters do, but with micro chapters for each lines of the lyrics. In addition to that, we were able to add good old hyperlinks also synchronised to the song. This gives the possibility for the band to add, at any moments, all kinds of references related to each song. They plan to change and update those links occasionally.

I also wanted to have something coherent with the beautiful printed artwork that Caroline designed and the great pictures Gabriel Jones took when we were in Houston's suburbs last winter. So all the images in the Synchronised Artwork are from the printed material for The Suburbs. It's similar, but different :)

The Synchronised Artwork version of the album is included with the purchase of any digital download (mp3, flac or apple lossless) on arcadefire.com. I hope that you will like it and that major online music stores start to be more open-minded regarding digital artwork...

Vincent Morisset



A. The Suburbs




AA. Month of May

Here is a widget we developped for the release of The Suburbs and Month of May prior to the LP. You can scratch the disc and flip from side A to B!

SLEEPING SICKNESS REDUX
Recently, I was discussing with Fabrice Montal, curator at the Cinémathèque Québecoise, about the short lifespan of web-based projects and the challenge of archiving this kind of work for the future. Last week, I revisited an interactive film that I developped four years ago. Sleeping Sickness by City and Colour is inspired by Google Maps. We shot from above and stitched multiple videos together to create some kind of satelite view of a neighbourhood where you can zoom and pan over houses and streets. At the time we released it, we were limited by bandwith and processor. I still had all the footage on a drive. I decided to re-export the assets and ask Édouard to reprogram from scratch the project. You can look at the new version here. Back then, we also edited a linear version for TV. It was produced by Spy Films.


 

EMILIE SIMON - BIG MACHINE
A serie of vignettes with interactive thaumatropes for the launch of Emilie Simon's Big Machine.




be oNline B
is considered as one of the first interactive music video ever done. Winner of a Gold Pencil and a FWA, it's been featured in many magazine including Wired and Creative Review.
www.beonlineb.com



be oNline B presented in MoMA during the Best of the Digital Decade event.
New York City, Jan 11th 2011



THE HOUSE OF FAIRY TALES
is a child-centred artist led project based in London. Caroline Robert created a serie of stunning and magical games for children at heart. Balloons, Spells and Potions!



MIROIR NOIR
is an impressionist documentary on Arcade Fire during 2006 and 2007. The result is a collage of captured moments from the studio to their acclaimed international tour. Directed by Vincent Morisset.






ARCADE FIRE - NEON BIBLE
AATOAA developed the award-winning interactive online campain for the Neon Bible album.




GLENN GOULD'S VARIATIONS CHROMATIQUES
generates real-time animations with Goldberg's variations music and visitor's pictures used as virtual paint palettes. Developed for Radio-Canada.



BLACK MIRROR
is an Arcade Fire video directed by Olivier Groulx and Tracy Maurice. AATOAA created the interactive experience. With the keys of the keyboard, you are able to toggle the different tracks from this beautiful and complex song.www.rorrimkcalb.com